Pulse+

Brief
Connect your wearables and complete at-home health kits to track and compare health data.
Role
Working very closely with a PM/Longevity SME, I defined the feature roadmap, organized update releases for Beta launch and post-Beta launch, and managed a 7-person development team.

I personally completed all of the designs from the ground up, including branding, translating user needs to features, and incorporating more esoteric concepts.

d-ID

Brief
In a world where individuals own their own data, a dApp will give users ability to grant and manage access.
Role
As the product designer on this team, I iterated on the front end and experience to put together the most seamless and intuitive flows; going from wireframes to high-fidelity prototypes and working directly with our developer to build the product out.

Agency World

Brief
A newsletter and job board for jobs at creative agencies in New York City
Role
I started this project as I went through the job hunt in 2022 and was looking for a role at a creative agency. I saw this idea through several iterations and explored varying technical and operational solutions from job board software to AI web-scraping tools.

Bevor DAO

Brief
Branding for a DAO/Protocol that is intended to hold contract auditors accountable
Role
Worked directly with the cofounders to decide on a name and flesh out a visual identity.

Agree.xyz

Brief
Proof of Concept: Create and sign on-chain legal documents (NDA's and SAFE's/SAFT's)
Role
I was in charge of branding and product design. I worked directly with our full-stack developer/Web3 SME to define feature requirements, and collaborated with another designer on developing a consistent and fitting voice.

Lumara

Brief
Buy or sell real estate for cryptocurrency, get connected with tech-forward agents, or join Lumara DAO
Role
I joined as a freelance website and brand designer. I audited and redesigned the whole website, forged the visual strategy for the DAO, and prepared for future, more functional iterations of the website.

About Me

Originally from Northern Virginia, and raised overseas, I found passions in art + design, basketball, surfing, traveling, and sustainability. Woven into each of these interests is the love for solving puzzles and problems, which is exactly what excites me about the work I do.

Having now worked in startups, creative agencies, and currently corporate innovation, I found that I get most excited about the UX opportunities in the Web3 space.
Recent Roles
● Senior Designer, SpruceID (current)
○ Principal Product Designer, Variable
○ UX Designer, Wondersauce
○ UX/UI Designer, Enovational
2023 Goals

☑️ Leave the country at least once a year (currently on yr 9)

☑️ Get better at surfing

Favorite Places
New York City
Portofino
Paris
San Sebastian
Cape Town
Extras

↗︎

Formability

Brief
Software tools for government agency operations and data management.
Role
As part of the first UX team, main responsibilities are to analyze gaps in the product and design solutions through an iterative, team-oriented cycle.

Adopt an EOA

Brief
Exploring the transition between an EOA-dominated space and a more flexible future:

Delegate all signing and ownership to a smart contract (EIP 3074); In this instance, it would be a soulbound smart wallet.
Role
This is a personal project; thinking through some UX hurdles in Web3
Hey! I'm a Product Designer pushing the boundaries of usability in emerging tech. Currently at SpruceID.

I love working with other founders to translate business and user needs into beautiful interfaces and experiences, and I'm especially excited about emerging spaces like Web3 and AI.

Scotty Matthewman

Click & Drag to explore!
New York, NY
New York, NY
Hey! I'm a Product Designer pushing the boundaries of usability in emerging tech. Currently at SpruceID. I love working with other founders to translate business and user needs into beautiful interfaces and experiences, and I'm especially excited about emerging spaces like Web3 and AI.

Scotty Matthewman

Pulse+

Brief
Connect your wearables and complete at-home health kits to track and compare health data.
Role
Working very closely with a PM/Longevity SME, I defined the feature roadmap, organized update releases for Beta launch and post-Beta launch, and managed a 7-person development team.

I personally completed all of the designs from the ground up, including branding, translating user needs to features, and incorporating more esoteric concepts.

d-ID

Brief
In a world where individuals own their own data, a dApp will give users ability to grant and manage access.
Role
As the product designer on this team, I iterated on the front end and experience to put together the most seamless and intuitive flows; going from wireframes to high-fidelity prototypes and working directly with our developer to build the product out.

Agency World

Brief
A newsletter and job board for jobs at creative agencies in New York City
Role
I started this project as I went through the job hunt in 2022 and was looking for a role at a creative agency. I saw this idea through several iterations and explored varying technical and operational solutions from job board software to AI web-scraping tools.

Bevor DAO

Brief
Branding for a DAO/Protocol that is intended to hold contract auditors accountable
Role
Worked directly with the cofounders to decide on a name and flesh out a visual identity.

Agree.xyz

Brief
Proof of Concept: Create and sign on-chain legal documents (NDA's and SAFE's/SAFT's)
Role
I was in charge of branding and product design. I worked directly with our full-stack developer/Web3 SME to define feature requirements, and collaborated with another designer on developing a consistent and fitting voice.

Lumara

Brief
Buy or sell real estate for cryptocurrency, get connected with tech-forward agents, or join Lumara DAO
Role
I joined as a freelance website and brand designer. I audited and redesigned the whole website, forged the visual strategy for the DAO, and prepared for future, more functional iterations of the website.

About Me

Originally from Northern Virginia, and raised overseas, I found passions in art + design, basketball, surfing, traveling, and sustainability. Woven into each of these interests is the love for solving puzzles and problems, which is exactly what excites me about the work I do.

Having now worked in startups, creative agencies, and currently corporate innovation, I found that I get most excited about the UX opportunities in the Web3 space.
Recent Roles
● Senior Designer, SpruceID (current)
○ Principal Product Designer, Variable
○ UX Designer, Wondersauce
○ UX/UI Designer, Enovational
2023 Goals

☑️ Leave the country at least once a year (currently on yr 9)

☑️ Get better at surfing

Favorite Places
New York City
Portofino
Paris
San Sebastian
Cape Town
Extras

Adopt an EOA

Brief
Exploring the transition between an EOA-dominated space and a more flexible future:

Delegate all signing and ownership to a smart contract (EIP 3074); In this instance, it would be a soulbound smart wallet.
Role
This is a personal project; thinking through some UX hurdles in Web3

Formability

Brief
Software tools for government agency operations and data management.
Role
As part of the first UX team, main responsibilities are to analyze gaps in the product and design solutions through an iterative, team-oriented cycle.
Hey! I'm a Product Designer pushing the boundaries of usability in emerging tech. Currently at SpruceID.

I love working with other founders to translate business and user needs into beautiful interfaces and experiences, and I'm especially excited about emerging spaces like Web3 and AI.

Scotty Matthewman

Click & Drag to explore!
New York, NY